(Employee engagement toolkit) Here is a sample marketing email that your system can use to internally promote the employee electric bicycle discount program.
Dear Staff,
As part of our Practice Greenhealth membership, we have an exciting new benefit to offer you: all interested employees will receive 20% off state-of-the art electric bikes from Pedego.
[Insert health system name] is committed to creating healthy, sustainable communities. The use of gasoline-powered cars is one of the leading sources of air pollution in the United States. Each of us has a role to play in protecting the health of our patients and ensuring our families, friends, and neighbors have clean air to breath. The simplest way to do this is to choose to bike to work. Electric bikes emit approximately 90% less CO2 per mile than the average
In addition, electric bikes will:
- Save you money: Pedego bikes can travel 50 miles on just pennies worth of electricity.
- Help you get fit: A study by the University of Colorado showed that volunteers who rode an electric bike to work at least 3x per week were healthier, had less body fat, and better blood sugar control.
- Save you time: Zip by the traffic jam and avoid the search for a parking spot.
- Reduce your carbon footprint: Biking for only one day a week lowers an employee’s commuter carbon footprint 20%.
We are delighted to partner with Practice Greenhealth to offer this exciting discount as part of their Green Employee Benefits Program. To access the discount code, [insert instructions and url].
For more information, please contact [system staff] at [contact info] or Lauren Kleinman Koch.
Thank you for partnering with us to create a healthy environment.
Sincerely,
[system staff]
